Over the past decade, vehicles have become more complex due to changing consumer preferences, regulations, and technology. Investments in connectivity, autonomy, shared mobility, and electrification will continue to accelerate. As product complexity increases, manufacturing centers will invest to become more agile while continuing to advance lean manufacturing principles.
Competition will rely on market timing and the ability to innovate and deliver products that meet customer expectations and offer new technologies. Here are some key challenges PTC is helping the automotive industry to overcome:
Increasing product complexity
Increasing robotics & automation in manufacturing
Increasing competitive pressures